the grinder rewards are shit that grants replayability, why would you stick to one char for a year if you had nothing from it?
I mean, fun is one part, but still i like to sell a loom or two to pay for my upkeep, i like to slowly loom all my gear and feel the difference, it really gives you an edge, and if you spend a lot of time, not that you get better by skill, but also by gear, that is ok for me.