We all know it, today upkeep is only a problem for beginners.
People use what they want whenever they want, and this forces level 20 toons to compete with behemoths that take 10+ solid hits to die. On top of that, upkeep can create a significant hole in a new player's budget, or at least slow him down considerably, even with subpar equipment.
I am honestly sure that most of players take upkeep into account, seriously. I don't understand why you think that upkeep isn't important. For example I really wanted to look like a knight and all, fuck protection and stuff, it's fashion purposes only but even though I can't go in that stuff or I'll go bunkrupt. And I don't like selling loompoints because I feel like my character is regressing
. It hurts when you pay 2k upkeep for 2 items.
What is more, you exaggerate when it comes to 10+hits. Maybe if you are fighting vs full str tincan with a simple sword or doing right swing with unloomed espada eslavona because each class has a lot of good weapons to deal damage with. Even OP rondel dagger hurts, not to mention italian, NCS, Nordic war sword, military cleaver, warhammer, ACS, steel pick, langes messer, niuweidao, liuyedao, iberian mace, military hammer, elite scimitar, KAS, Broad one handed battle axe, grosse messer (just mentioning 1h). They all deal good damage.
Don't exaggerate with the amount of hits in balance discussion because it makes you look biased.
EDIT: Zlisch, Heavy gauntlets are for punching peasants and because my 2h has hands exposed all the time so needs great hand protection (I know it doesn't change anything in game but some realism+roleplay purposes). If I wanted most effective gauntlets I would go for scale gauntlets or plate mittens. Upkeep is huge.