Well I never listen/watch hypes, I often look at the features of games myself. I am certainly not a must-have buyer.
As an example - I don't own Morrowind. I bought Fallout 3 because of the setting. Oblivion I bought only after it became cheap since its a long playable game (but not as good as Fallout in my opinion. The list goes on and on.
And one reason for me to get D3 is the new real money auction house because I made a quick buck in D2 with selling items (before it became kinda illegal though *cough*
So playing a game where you have the opportunity to actually earn money to get the buycost back is pretty neat.
In the last time I tested some free to play games.
Drakensang online for example is very much alike its not bad but I never buy stuff for real money in those games because its way to expensive, but in comparison Diablo 3 beats that game in every aspect.
M&B ofc has its charm for me, but I am pretty sure that D3 will be more fun in the long run.
Its hard to describe. I didn't wait for D3 to come out. I did that with Warhammer AoR because I am an old Dark Age of Camelot whore and Warhammer was a big disappointement after playing DaoC.
No not even 100K ( I only have like 160K
)
edit:
On a sidenote:
If startegus was faster paced, more like singleplayer leaning towards a planetside kind of game, or even DaoC it would attract far more people.