From the beginning (which is not long ago - been playing just a few weeks) I have pursued not the highest possible kill count (I get beaten up most of the time anyways with my 200-300 ping...), but combinations that give me the most fun.
So far I am quite happy with my "fighting archer" with 1H sword (usually Niuweido) and strongbow + shield & Bodkin arrows + medium armor - any "pure" archer can take me out, they are just faster, have more arrows and are more precise, but I am good enough to deliver a few headshots and make melee guys look like funny roosters with three arrows in their butt, does not matter one of our melee guys usually harvests the kill ;-). Oh, and I get better and better at headshotting those freaking ponies... ;-)
And as a swordsman - though crippled by my playing skills and my ping - this build can do a little "out of arrows ladder/ramp raging" (I am playing siege most of the time), which is always fun (well, ok, a very brief fun most of the time... ;-) ), take out a few archer friends when I get to them, or hold up a shield at the flag until some melee guys return from their ego trips and save my sorry ass and the flag... ;-)
Besides having fun, another reason for that combination is that I prefer "civilized" weapons and the ones that I would choose in real life as well (ok, would use a Longbow there, but in the game I don't like its behaviour), not stuff that just happens to be overpowered in the current release of the game or the mod (like those unrealistic hammers or the throwing stuff that has almost the same reach as my bow and does more damage, lol....)